Last updated: 29 September 2026

These terms govern the use of Sales Leads Crew (the "Service"), provided by Sales Leads Consulting and Marketing, a company registered in the Hashemite Kingdom of Jordan, registration number 200163766, Al-Madina Al-Munawarah St., 200, Amman 11185, Jordan ("Sales Leads", "we", "us").

1. Who these terms apply to

• The Service is for businesses. "Client" means the business that subscribes. "Users" are the people the Client authorises to use the Service for it.
• By creating a workspace, signing an order form or using the Service, the Client agrees to these terms. Anyone accepting them for a Client confirms they have authority to bind it.
• If the Client has signed an order form or services agreement with us, that document takes precedence where it conflicts with these terms.
• The Service is not for consumers or anyone under 18.

2. What the Service does

The Service provides a team of AI agents that plan, draft, check and prepare digital marketing work: social posts, advertising campaigns, creative, website changes, tracking setup, search recommendations and competitor and regulatory research. Depending on the Client's plan, our own specialists supervise that work (the "managed service").

Nothing goes live without the Client's approval. The Service publishes content, changes a connected account or website, or commits advertising spend only when:

• a User with the right role approves that item; or
• it falls within a standing approval the Client has signed. A standing approval covers only the kinds of action, platforms, limits and period stated in it, and the Client can revoke it at any time with immediate effect.

Some actions can never be covered by a standing approval, whatever the Client signs:

• creating or activating a campaign that spends money, which always needs two separate approvals: one to create the campaign (paused) and one to release its budget;
• changing Google Ads bids or bid adjustments, which the Client always reviews, and can edit, before they apply.

3. The Client's responsibilities

The Client is responsible for:

1. Everything it approves. Approving an item, or signing a standing approval, is the Client's decision to publish that content or make that change under its own name and on its own accounts.
2. Its accounts. The Client connects its own advertising, analytics and website accounts and must have the right to do so. It remains the account holder and is bound by each platform's own terms and policies.
3. Its content and information. Briefs, brand material, product claims, prices, offers and data the Client supplies must be accurate and lawful, and the Client must have the rights to them.
4. Its customers' data. The Client must have a lawful basis for any personal data it shares with us or asks us to collect for it, for example through tracking, and must give its own customers any notices the law requires.
5. Its users. The Client decides who has access and with what role, keeps sign-in details secure, and tells us promptly about any unauthorised use. Actions taken with a User's sign-in are treated as the Client's.
6. Advertising spend. Advertising costs are billed by each platform directly to the Client's own account. We never pay advertising platforms on a Client's behalf, and we never hold the Client's advertising funds.

4. The limits of automated checks

The Service checks every piece of work before the Client sees it: against platform advertising rules for the Client's sector and markets, for brand and cultural fit, and, for generated creative, for trademarks, logos and likenesses.

These checks are a pre-flight review that reduces rejections and risk. They are not a guarantee. In particular:

• Advertising platforms apply their own rules, change them without notice and enforce them with systems we do not control. A platform may reject or restrict an ad, or an account, that our checks passed.
• The trademark and likeness screen only detects what its tools recognise. It is not legal clearance.
• Every check result shows the version and date of the rules it used, so the Client can see what was checked and when.

The Client remains responsible for the legality and accuracy of what it approves, including sector-specific rules such as health, financial or other regulated claims.

5. AI-generated work

• The Service uses AI models from third-party providers, listed in our Privacy Policy. AI output can be wrong, incomplete or similar to other people's output. That is why a person approves anything before it goes live.
• Generated creative carries a record of how it was made (provenance), and is marked as AI-generated wherever a platform requires it. The Client must not remove that record or those labels.
• Performance forecasts, recommendations and search visibility advice are estimates. Each recommendation states the evidence behind it. We do not promise any particular result: reach, clicks, installs, sales, rankings or visibility in AI assistants.

6. Ownership

• The Client's material: the Client keeps all rights in what it supplies (briefs, brand assets, data) and gives us the permission we need to use it to provide the Service.
• The Client's deliverables: once the fees for them are paid, we assign to the Client whatever rights we hold in the content produced for it: copy, designs, videos, campaign plans and website changes. We transfer only the rights we have: some jurisdictions give limited or no copyright protection to purely AI-generated material, so we do not promise that every deliverable is protected by copyright. Our AI providers' own terms also apply.
• Our Service: the software, agents, rule packs, templates and know-how behind the Service remain ours. The Client may not copy, resell, reverse-engineer or use them to build a competing service.
• Feedback: we may use suggestions the Client makes to improve the Service, without obligation.

7. Acceptable use

The Client must not use the Service to:

• promote anything illegal in the markets targeted, or break any advertising platform's policies on purpose;
• make false, misleading or unsubstantiated claims, or impersonate anyone;
• target or discriminate against people on the basis of protected characteristics, or advertise to minors where that is restricted;
• process data it has no right to process, or send sensitive personal data to advertising platforms;
• interfere with the Service's security, overload it, or try to access another Client's data;
• try to disable or get around the Service's approval steps, spending controls or safety checks.

We may refuse to prepare or carry out work that would breach this section or the law.

8. Fees

• Currency: all fees are in US dollars (USD).
• Plans and billing: fees and plan limits are set out in the Client's order form or plan.
  • Monthly plans are billed monthly in advance.
  • Annual plans are billed once a year in advance, at the discount shown on the plan.
• Payment: invoices are due within 14 days of the invoice date.
• Taxes: fees exclude all taxes, duties and levies, which the Client pays. If the law of the Client's country requires it to withhold tax from a payment to us, the Client will increase the payment so that we receive the full invoiced amount after the withholding, and will send us the official receipt for the tax withheld.
• Late payment: if an invoice is unpaid when due, we will send a written reminder. If it is still unpaid 14 days after that reminder, we may suspend the Service until it is paid. We do not charge interest on late payments.
• Exclusions: fees exclude advertising spend (section 3.6) and any third-party costs agreed with the Client in advance.
• Pilots: a pilot runs for the fixed period and fee stated in its order form (for example, 3 months). A pilot does not renew automatically. It continues onto a paid plan only if the Client confirms in writing.

9. Data protection and confidentiality

• We handle personal data as described in our Privacy Policy. For data we process on the Client's behalf, we act on its instructions under our Data Processing Agreement. It forms part of these terms and applies automatically from the moment we first process such data. A copy, which the Client may sign for its records, is available on request from privacy@salesleads-mena.com.
• Each party keeps the other's non-public business information confidential and uses it only for the Service. This does not cover information that is public, already known, independently developed or legally required to be disclosed.
• Each Client's data is kept separate from every other Client's. We do not use one Client's data to serve another.

10. Availability and changes to the Service

• We aim to keep the Service available and secure. It depends on third-party platforms and providers, whose outages, rule changes or loss of access (for example, a platform withdrawing API access) can limit what the Service can do. We are not responsible for those.
• We may improve or change the Service. We will not materially reduce the core functions of a paid plan during its current term without notice.
• Connected platforms may be added or withdrawn as their terms and approvals allow.

11. Suspension and termination

• Monthly plans: the Client may cancel with 30 days' written notice. Cancellation takes effect at the end of the billing period in which the notice period ends.
• Annual plans: run until the end of the annual term. Prepaid fees are not refunded, except where the Client ends the agreement because of our material breach, in which case we refund the prepaid fees for the unused period.
• Pilots: end on the date in the order form (section 8).
• We may suspend access immediately, or end the agreement, if the Client seriously or repeatedly breaches these terms, fails to pay after notice, or if its use creates a legal or security risk.
• The Client can stop all automated activity at any time with the kill switch, which revokes every standing approval at once.
• After termination: connected-account access is revoked, and the Client's workspace data is deleted within 30 days after the Service ends. The Client may request an export of its data at any time before then. This is described further in our Privacy Policy and Data Deletion Instructions. Approval and audit records are kept as the Privacy Policy states. Content already live on the Client's own accounts stays there, under the Client's control.

12. Warranties and disclaimers

We will provide the Service with reasonable skill and care. Except as stated in these terms, and to the extent the law allows, the Service is provided "as is". We give no other warranties, express or implied, including of fitness for a particular purpose, uninterrupted operation, or any marketing or compliance outcome.

13. Liability

To the extent the law allows:

• Neither party is liable for indirect or consequential loss, or for loss of profit, revenue, business or goodwill.
• We are not liable for:
  • platform decisions: ad rejections, account restrictions or policy enforcement;
  • loss caused by content or actions the Client approved;
  • advertising spend the Client approved within the limits it set.
• Each party's total liability under these terms is limited to the fees the Client paid us in the 12 months before the event giving rise to the claim. This limit does not apply to the Client's payment obligations.
• Nothing limits liability that cannot be limited by law, including for fraud.

14. Indemnity

By us. We will defend the Client against a third-party claim that the Service's own software infringes that party's intellectual property, and pay the resulting damages or agreed settlement. This does not cover claims arising from:

• material or data the Client supplied;
• content generated at the Client's request, or content it approved;
• the Client's changes to the Service, or its use of the Service in breach of these terms.

If the Service is, or may be, found to infringe, we may modify it, get the right for the Client to keep using it, or end the affected part and refund prepaid fees for it.

By the Client. The Client will compensate us for third-party claims arising from:

• material or data the Client supplied;
• content or actions it approved;
• its breach of these terms or of a platform's terms.

This does not apply where the claim results from our own breach of these terms.

For both. The party asking for protection must tell the other promptly, let it control the defence and settlement, and cooperate reasonably. Both indemnities fall within the liability limit in section 13.

15. Changes to these terms

We may update these terms. We will post the new version here, update the date above and email Client administrators at least 30 days before a material change takes effect. If the Client does not accept the change, it may cancel before then.

16. Law and disputes

These terms are governed by the laws of the Hashemite Kingdom of Jordan.

The parties will first try to settle any dispute by good-faith discussion between senior representatives for 30 days. If it is not settled, it will be finally resolved by arbitration:

• seated in Amman, Jordan;
• before one arbitrator;
• conducted in English;
• under the Rules of Arbitration of the International Chamber of Commerce (ICC), including its Expedited Procedure Provisions where they apply.

The award is final and binding.

Two exceptions:

• Either party may seek urgent interim relief from any competent court.
• Sales Leads may bring a claim for unpaid fees in the courts of Amman, Jordan, or of the country where the Client is established, instead of arbitration.

17. General

• Neither party may transfer these terms without the other's consent, except as part of a merger or sale of the business.
• If part of these terms is unenforceable, the rest still applies.
• A failure to enforce a right is not a waiver of it.
• These terms, together with any order form and the Privacy Policy, are the whole agreement about the Service.
• If these terms are translated into another language, the English version prevails.

18. Contact

Sales Leads Consulting and Marketing, Al-Madina Al-Munawarah St., 200, Amman 11185, Jordan
info@salesleads-mena.com · +962 79 700 2961