Conversion rate optimization and analytics

Most ad budgets leak after the click: slow pages, unclear offers and broken tracking. Sales Leads fixes the leaks. We set up tracking you can trust, find where visitors drop off, and test pages and forms until more of them become customers.

Glass funnel turning many dots into one result

What we do

  • Tracking audit and set-up

    GA4, Google Tag Manager or Cloudflare Zaraz, Consent Mode v2, and server-side conversions for Meta and Google.

  • Funnel analysis

    Where visitors arrive, where they leave, and why.

  • Landing-page testing

    Headlines, offers, forms and page speed, tested in Arabic and English.

  • Dashboards

    One view of spend, leads and sales across every channel.

Pricing

CRO and tracking audit from USD 1,600, delivered in 2 weeks. Ongoing testing is included in Growth retainers or quoted separately.

FAQ

What is conversion rate optimization?

Conversion rate optimization (CRO) is the process of increasing the share of visitors who take the action you want, such as buying, booking or sending an enquiry. It combines data, user research and controlled tests, so you get more customers from the same traffic and the same ad budget.

Why do my ad platforms and Google Analytics show different numbers?

Each platform counts conversions in its own way, and browser privacy settings block some tracking. Server-side conversions and a single agreed source of truth close most of the gap, so you can make budget decisions on numbers you trust.

Ready to grow with AI on your side?

Book an audit